What is your role when applying for a new job? You have to create a custom resume that fits the position and write an effective cover letter. But once you move on to the next steps, how can you prepare to ensure you have all the information you need to succeed? Researching the company is a critical step, so here are some things to consider.
Why Does Research Matter Before an Interview?
Demonstrates Your Preparation
Employers like to work with people who take the initiative. If you come to the table prepared by understanding the basics of what the company does and having questions to ask about the job and the business, you show them that you will take the extra steps to be prepared for any situation.
Shows Your Excitement
They also want to hire someone enthusiastic about the job and the company. Job seekers often can’t show why they are interested in a position. And a company doesn’t want to hire just someone to fill a seat; they want someone who genuinely cares about the role and the organization.
Gives You Background on the Company
Researching before an interview also lets you gain some insight into the company. You may have questions that need clarification. You may also uncover red flags that taking with the company may reinforce or explain adequately.
Provides an Opportunity to Ask Questions
Asking questions in the interview is essential for several reasons. First, it helps the interviewer know you’ve done your research and are prepared to ask intelligent questions. Second, it allows you to show interest in the job and dive deeper into topics that could use more clarification. Use your research to determine which questions to ask.
Gives You Background on Your Interviewer
Research can go beyond the company itself. Access to LinkedIn lets you learn more about your interviewer before meeting with them. Don’t dig too deep and cross a professional line. LinkedIn can give information such as how long they’ve been with the company, if they were promoted, and what they consider important about the company culture.
Are you prepared for your next interview?
The team at Recruiting in Motion can help you today.
